Notice of Collection of Personal Information

Last updated:  July 27, 2022

Beauty Hair Trading Inc. d/b/a Hairdreams (“Hairdreams” “us” or “we”) understands the importance of protecting your personal information. This notice of collection of personal information (“Notice”) describes the types of information that we may collect from you or that you may provide to us when you use our websites, including www.iwanthairdreams.com and https://salonfinder.iwanthairdreams.com/ (collectively, the “Sites”).  Please review this Notice carefully before using the Sites. By using the Sites, you accept the practices described in this Notice, as well as any applicable Terms of Use, Privacy Policy or other notices and policies found on or through the Sites.  

We adopt this Notice to comply with the California Consumer Privacy Act of 2018 (“CCPA”), and any terms defined in the CCPA have the same meaning when used in this Notice. We may change this Notice at any time or from time to time.  If we make any material changes to this Notice, we will notify you by posting an announcement on our website, by emailing or texting you a notice, or by other appropriate means of communication.  Your continued use of our Sites after we make changes is deemed to be acceptance of those changes, so please check the Notice periodically for updates. 

Information We May Collect About You and How We Collect It

We may collect several types of personally identifying information from and about you, including your name, salon, phone number, email address, state issued cosmetology license, shipping address, billing address, account information, credit card information, and IP address, as well as information that falls within the categories below: 

    -    Identifiers including your name, alias, postal address, unique personal identifier, online identifier, IP address, email address, account name, or other similar identifiers.

    -    Categories of personal information described in the California Customer Records Act including your name, signature, address, telephone number,  education, employment, employment history, bank account number, credit card number, debit card number or any other financial information.

    -    Characteristics of protected classifications including your sex, gender, gender identity, gender expression, and age.

    -    Commercial information including records of products or services purchased, obtained or considered, or other purchasing or consuming histories or tendencies.

    -    Internet or other electronic network activity including your browsing history, search history and information regarding a consumer’s interaction with a website, application or advertisement.

    -    Geolocation data including your physical location or movements.

    -    Sensory data including audio, electronic, visual or similar information.

    -    Education information including education information including, to the extent not publicly available, the consumer’s name, the address of the consumer, personal identifiers (such as student numbers), and indirect identifiers (such as the consumer’s date of birth, place of birth and mother’s maiden name).

    -    Inferences drawn from personal information including inferences drawn from any of the aforementioned types of personal information to create a profile about a consumer reflecting the consumer’s preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities and aptitudes.

Collectively, any information described above or otherwise collected from you is referred to herein as “Personal Information”.  Any Personal Information we collect from you through our Sites or otherwise is collected pursuant to our legitimate business purposes, including to provide you with high quality products and services, marketing materials, product support, and other goods and services you may request from us. 

How We Use Your Personal Information 

We use information you or your device provide us or that we collect about you in the following ways:

To present our Sites and its content to you;

To maintain, evaluate and improve our Sites and the services and products we offer and sell;

To provide you with information, products or services that you request from us or that you have expressed an interest in;

To ensure we are providing information, products and services only to industry professionals;

To communicate with you regarding orders, deliveries, and your activity on our Sites;

To identify and connect you with beauty salons (“Salons”) that may be authorized to market, promote, sell and distribute certain of our products and services including, but not limited to, our hair loss system and hair extensions;

To fulfill any other purpose for which you provide it;

For fraud prevention;

To bill you for products that you’ve purchased and to process payments;

To notify you about changes to our Sites or any products or services we offer or provide through our Sites;

To maintain and manage your account;

To allow you to participate in interactive features on our Sites;

To conduct research on our users’ demographics, interests and behavior;

To perform analyses or for other purposes to improve the quality of our Sites and our business;

To publish our own marketing and promotional materials;

To invite you to, and register you for, events and seminars;

To provide you with offers and information about our Sites and our affiliates;

To subscribe you to receive marketing materials and communications;

To deliver targeted advertising, promotions and offers, on behalf of ourselves and advertisers, on and off our Sites;

To allow social sharing functionality, by sharing your information, activities and comments with other users of our Sites;

In any other way we may describe when you provide the information; or

For any other purpose with your consent.

We may also use your information to contact you, via your e-mail address or phone numbers, about our services that may be of interest to you.  If you do not want us to use your Personal Information in this way, please do not sign up for our services.  If you have already received e-mails, phone calls or text messages through our services, and you wish to discontinue the services, you may opt-out by contacting us at Legal@bht-usa.com or 1-888-434-2471 or clicking on this link.

Sale and Sharing of Personal Information

You have the right to opt-out of the sale of your Personal Information. Although we do not expressly sell your Personal Information, we may share your Personal Information with third party advertisers through the use of cookies and other automatic forms of data collection. In exchange, we (i) are able to provide more targeted marketing and advertising, which results in increased sales of our products and services; (ii) understand if the Sites are functioning as intended, enabling us to refine the Sites, accordingly, potentially resulting in increased sales of products and services; and (iii) better understand the effectiveness of our marketing and advertising campaigns. For more information on how we use cookies, please see our Cookie Notice https://gdprcdn.b-cdn.net/pages/privacy_policy. You can opt out of this sharing of information by contacting us at Legal@bht-usa.com, 1-888-434-2471 or through this https://salonfinder.iwanthairdreams.com/ccpa.

If you do not want us to share your Personal Information with third parties (including, but not limited to, Salons), you can request that we not share your Personal Information by contacting us at Legal@bht-usa.com, 1-888-434-2471 or through this https://salonfinder.iwanthairdreams.com/ccpa.

Privacy Policy

Our Privacy Policy provides further information regarding the collection and use of your Personal Information, as well as certain consumers’ rights pursuant to the CCPA. Our Privacy Policy can be found at https://iwanthairdreams.com/policies/privacy-policy. 

If you do not consent to the collection, use and disclosure of your Personal Information, please do not provide us with personal information.